Sondag 28 April 2013

Grow Your Business And Stay In Touch With Your Customers


As a new business owner, managing your marketing budget can be a challenge. Because necessity is the mother of invention, this lack of funding has led small business owners to discover social media marketing. You can use social media outlets to target your marketing campaigns to a specific group of new customers, and help retain past customers. Read on to find many tips and techniques to help you build your marketing skills to fit the social media landscape.

Take care to fully comprehend what real conversation is all about. A lot of people forget that when a company writes a review they would like have a conversation with them. Take advantage of your customers' willingness to reach out by inviting dialogue and responding to their feedback. Take an interest in finding out their needs and wants, and use this information to develop your next promotion, or to think of innovative ways to improve your business.

Commit yourself to building a strong relationship with your customer base, if that is the type of relationship you want. A well-designed social media marketing strategy will allow your business to drive sales through its interactions with customers. If you want to get on a level with your customers that requires back and forth, start off simple and just say "Hello." Your customers will let you know where to go from there.

To start off successfully in social media marketing, until you find your own voice, simply fake it until you make it. Know what your competitors do in their campaigns and know what is working for them. Look at their social profiles, check out their specials and discounts, and read their content.

A great tip to remember when using social media marketing is that you cannot expect to see instant results from your marketing. Coming up with the right approach for your specific social media plan can take some time. It requires dedication along with perseverance to help you to keep generating more followers on Facebook and Twitter until the day comes when you're ready to launch a big marketing campaign. Make sure that you mention your presence on social media in all other marketing campaigns.

Your social media profile can be used to bring customers to your retail store or to direct them to your products online. Inform them of any new discounts, sales, or locations you have coming up. Offer Facebook fans access to exclusive discounts or printable coupons to encourage people to join your site. Give people a reason to believe that becoming your friend on Facebook will be a good thing for them.

Give your customers a change to leave feedback and respond to them quickly. If just one person has one suggestion, many others do, too. Make changes if it seems like the majority of your customers, followers or users are requesting a specific alteration.

With social media marketing, you will not have to worry all the time about how much money you are spending. You can focus your efforts on quality content, pictures and videos. With all the online sites, it shouldn't take a lot of time to make core customer bases and to start creating a strong establishment.



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Dinsdag 23 April 2013

Ideas For Building A Successful Social Media Marketing Strategy


 Everyone's dream is to own and operate their own business, but money is a big issue that hinders a lot of people's ability to do so. Finding low cost marketing options becomes essential to stay afloat. Because necessity is the mother of invention, this lack of funding has led small business owners to discover social media marketing. Thanks to social media marketing, small business owners can enjoy cutting edge technology, inexpensive advertising and lots of fun, while attracting lots of customers and drumming up lots of business. Keep reading for advice on how to use social media to promote your business.

Run contests on Facebook. Most consumers jump at the chance to win prizes or special offers. When you run a contest, you can promote your brand and attract users to your page. Contests are also soapboxes from which you can highlight the benefits of your newest offerings, which can make followers intrigued and possibly spend money.

If you use Facebook as a marketing tool for your business, make sure that the things you share are relevant and interesting. Don't share just anything, just to share. Share those things that you think are of interest, exciting or factual. Make sure that it's something which your readers will enjoy seeing! Avoid posting worthless quizzes or anything that could be perceived as spam.

Talk a little about who your friends are on the blog you use for social media. It might seem strange, but people want to see your connections before they connect with you. Also, incorporate different outlets such as Twitter and Facebook to increase notoriety. Always include links to all of your social media sites.

For better marketing, keep your Facebook page current. When you update people you give them more of a reason to visit your site and social media pages. So share things like blog posts or site updates as soon as they go up. That way, one blog doubles your marketing efforts.

Get some healthy competition going on your Facebook. People love contests and competitions. Therefore, run a contest through your Facebook page. Soon, you'll experience greater activity. When you do your marketing in the right way, it doesn't take all that much time to manifest a sizable fan base.

If your social media marketing takes you to any public forums, it's essential that you stay in good standing with other forum users. Every poster in the forum is a potential customer for your service or product, and your comments should focus on relevant, truthful information instead of hard-selling. Your business will benefit greatly from mutually respectful relationships with your fellow users.

Be certain to add postings and updates often. Offer visitors something interesting to anticipate and something on which they can rely. You should always know how often you will post. This will ensure you will keep your readers' attention.

Social media marketing is one of the few marketing platforms that costs little more than your time, so there is no reason to worry about potentially losing money. You can concentrate on creating pictures and high-quality videos, and sharing them with your target market. With all of these places online you should not have a hard time finding followers and become a good business.



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Sondag 21 April 2013

Give Your Business A Boost With Proven Social Media Marketing Tips


Few marketing advisers omit recommending social media such as Facebook to businesses looking to maximize their marketing potential in today's business environment. Although the marketing industry recognizes the potential of social media marketing, many businesses have not yet explored the possibilities. The advice and info from this article will help your business develop a successful social media marketing strategy.

On your social media pages, you have to interact with the visitors to the site. If you're not communicating with others, they aren't going to bother with you. When any visitor comments on your page, you are getting their time, energy and input. So, it's nice to give a polite response back whenever you can.

If you are a blogger, use the "retweet" button for every blog post. This makes sharing your blog on Twitter easier for others. That helps you to reach a larger audience.

Twitter users must respond to their followers regularly to maximize this social media site's promotional power. Thank those that mention your name, and answer any questions they may have. This is a good way to build loyalty among your followers. This will also help you to create a real identity, rather than just appear to be a screen name that sits behind a business.

Every post you make on your blog should include a link at the top to share it on Facebook. That way your visitors can share your blog with their Facebook friends. More people read your articles, develop an interest in your products and visit your website.

Converse with your customers. Once your customer gives you feedback, it is an open door for conversation. Take the next step and talk to your followers! Be passionate about learning what their needs are, and allow this to energize your next big move, or spur creative ideas to make your company better.

Invite all of your friends to your social media pages. Even if people do not need your products right now, they can share it with their friends if they know about it, and they can do so easily by clicking their mouse.

Inform your customers that you are utilizing social media. Invite them to "like" your page, and encourage them to share your page with their friends. It is this type of free advertisement and customer loyalty that you cannot afford to pass up. Also, it provides a credible and reliable source, which is better than a simple promotion.

Try using YouTube as part of the marketing you use for social media, to help attract specific viewers to your website. YouTube users are generally better leads because they have generally already seen a video you have posted, and won't click on your links unless they like what they see. If your visitors are already familiar with your products it is more likely that they will make a purchase, in turn boosting your sales.

As social networking becomes a more integral part of how businesses reach out to customers, it is vital to understand why it became such a important part. If you do not use social media you may lose a lot of money you could have made. Anyone looking to market their site can use the simple tools from the information below to help generate business through the powerful means of social media.

Donderdag 18 April 2013

Trumpia's Mobile Messaging Solution Helps a Southern Californian Church Bring Youth Ministries Closer Together

Mariners Church, one of the largest churches in Southern California, is now using Trumpia's mobile messaging solution to spike attendance for fellowship events, encourage daily payer, and strengthen faith among its youth groups.

"SMS is the easiest tool to reach our kids these days," said Blair Farley, Director of Communications at Mariners Church. "That same idea applies for younger groups sharing information with one another. Kids don't always read emails, and social media isn't as effective. With text messaging, you can reach who you need to reach instantly, no matter where they are. SMS works."

Various ministries from Mariners Church have recently taken mobile messaging initiatives into their hands to create a strong sense of community, especially among the youth. Specific mobile keywordsare publicly posted throughout the church to collect as many mobile phone numbers as possible. Now, more members are in the loop about church gatherings and festivities, and targeted messages are being sent to the right groups.

The Junior High, High School, and College Ministries are each using mobile messaging for different reasons, but share a common goal in wanting to provide quick and efficient communications for their ministries. Whether it be to promote upcoming events, increase attendance for last-minute events, or strengthen faith through scripture reading, Mariners Church is now seeing 75% of their student ministries positively respond to these communication efforts.

"Parents of the younger children are almost expecting these text messages now," Farley adds. "If there is an event going on, and they don't receive anything on their mobile phones, they're wondering why they haven't gotten a text."

"Mariners Church has been successful in reinventing how mobile messaging can be applied to all kinds oforganizations and not just for marketing purposes," said Ken Rhie, CEO of Trumpia. "It is refreshing to see the creative ways Mariners has integrated mobile messaging into their community."

About Mariners Church

Mariners Church is a non-denominational, Evangelical Christian church located in Irvine, California, situated in central Orange County. Mariners Church has two other locations in Huntington Beach, CA and Mission Viejo, CA, and is the second-largest church in Orange County. To learn more about Mariners Church, click here.

About Trumpia

Trumpia  is the leading web-based multi-channel marketing platform, committed to helping businesses grow and stay well-connected with their customer base. Trumpia integrates mobile text, email, social media, voice broadcast, and instant message to give businesses and organizations greater reach, greater responses, and greater results.

Trumpia also provides a White Label Reseller Program, Affiliate Program, and Developer API. Sales and support teams are available to serve customers seven days a week -- Monday through Friday, 6:00 am to 6:30 pm, and Saturday and Sunday, 8:00 am to 4:00 pm PST. For more information about Trumpia's All-In-One platform or API, visit http://www.trumpia.com, or call +1-888-707-3030.