Samsung Introduces Hybrid All-in-One Running Windows 8 and Android 4.2

Samsung is set to introduce some new tablets and laptops, including one that works on both a Windows 8 and Android operating system simultaneously.

The company introduced the expansion to its Ativ PC line this week at a “Premiere” event in London. There, Samsung wowed the crowd gathered with Ativ Q. This is fully-functional laptop with a hinged monitor that turns it into a slim tablet. Perhaps the most interesting feature on the Ativ Q is its ability to switch between Windows 8 and Android 4.2.

If your business is constantly transferring files from smartphones to business computers, a machine that acts as both could be an answer to those problems. Ativ Q users can pin Apps from their Android system onto the Windows 8 Start screen and transferring files between the two systems is easy, according to an early review of the expanded Ativ line from TechLive.com.

The Ativ Q also features the new Intel Haswell processor and a long battery life of nine hours. This hybrid laptop has a 13-inch display (serviceable for a laptop and impressive for a tablet), is just more than a half-inch thick and weighs less than three pounds, so it’s definitely portable.

One drawback to the Ativ Q comes when it’s being used a laptop. The keyboard does not have a trackpad. Instead, it uses a cursor nub and if it’s been awhile since you’ve used one, there could be some time adjusting to using the nub over a trackpad.

Samsung says its other introduction in the Ativ line, the Tab 3, is the “world’s thinnest Windows 8 tablet” available, according to the TechLive.com review. It’s about one-third of an inch thick and weighs 1.21 pounds. The Tab 3 features a 10.1-inch display and the Intel Atom Z2760 processor inside.

In addition to those two new products, Samsung also introduced its Ativ Book 9 Plus and Lite laptops. Both feature a touchscreen display but the Lite version is also available with a non-touchscreen. The Lite, despite the name, is actually heavier than the Plus model.

Samsung did not announce release dates or prices for any of its new products at the recent “Premiere” event, according to TechLive.com.

By Joshua Sophy

Article From : smallbiztrends.com/2013/06/new-samsung-hybrid-windows-8-android.html

  

How To Make Friends And Influence Customers With Social Media Marketing

Traditional marketing has it's place, but to survive, businesses need to learn how to leverage the social media space. Social media outlets are among the freshest methods to getting the word out about your business. However, you still need to have some idea how to go about it, if you want to be successful at it. The tips below can help you do it well.

If you run a blog for your business, allow readers to retweet the content easily via a button included with each posting. This makes it easier for readers to share your content on Twitter. That helps you to reach a larger audience.

Converse with your customers. Many businesses fail to realize that customer feedback provides them with the opportunity to actively communicate with their buyers. Be the one whom takes the time to learn why a customer left negative feedback and what you can do to change it. Take an interest in finding out their needs and wants, and use this information to develop your next promotion, or to think of innovative ways to improve your business.

Let your existing customers know about your social media sites. Once they start following your page, all of their social media friends and followers will soon know they are following you. This basically amounts to free advertising and something you should not take lightly. This type of ad is more valuable because people receive it from someone they trust; it works like a referral program.

Have a plan in place before you start a social media campaign. What kind of layout do you want? Who is going to manage your page? Set up a timeline and budget for your media marketing. Stick with your schedule the best you can, so you can find results from social media.

If you'd like to get more followers on your social media profiles, don't just use them to sell products. Post a link or a story from other people that has to do with you niche or industry. Get your followers to participate in conversation by asking them questions, posting contests, or including pictures and encouraging their comments. Provide compelling and interactive content. Seek product or service engagement rather than product placement. Rather than simply encouraging customers to purchase your product, show them how well it fits into their lifestyle, and why they should purchase it.

Use the one-two punch of email marketing and social media marketing. To do this, consider including social media widgets the end of your email. Also try including a link for subscribing to your newsletters or other emails.

Your LinkedIn page can take advantage of a blog feed application to display your blog posts. This allows your post to appear as an update on your LinkedIn page. This helps to save time while gaining your business more exposure in the blogging community.

Marketing through social media is still a new concept, and you have to know how to implement it so that it works. Use these tips to find your niche with social media so that you can earn enjoyable profits.

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Social Media Marketing Ideas That Can Boost Your Business

If you've been looking for a way to increase traffic and sales for your business, then you may want to try social media marketing to implement new advertising techniques. Even businesses that are already thriving can benefit from this type of marketing. This article will give you some great advice about how to get the most from social media marketing.

To get the best results from social media, create links that tie them all together. Add links to different sites and your blog where people can click on them to get to you on YouTube, Facebook and Twitter. On the profile you have for Twitter, have a URL leading to your Facebook and to your blog. When you come up with different types of links in social media, you help to generate a larger customer base.

You should put a 'like' box on Facebook on the top of your blog page. This box lets people LIKE you on Facebook. Having this sitting on your blog will let people like your page without having to navigate away from your site. This makes it simple for people and helps expose your presence more.

To get a large following for your social media marketing, do not just push products. Post informative stories from other sources within your niche, or create your own original content. You can run contests, post pictures and ask questions. It's highly important that you engage your followers. Rather than simply product placement, shoot for product engagement. See if you can get customers to associate your brand with their personal identity and lifestyle, instead of their wallet.

You should always adopt a humble attitude when updating your statuses. No matter what the size of your company, if your posts come off as arrogant or boastful, your followers will let you know. Make sure you construct your posts so that they acknowledge your followers' importance. They're the reason for your success.

Keep people abreast of how your company is doing when you use social media. One example can be to let people know when you've reached one of your goals. Be sure to thank your followers for having a vested interest in you and your work. This kind of article will spread very fast.

Link to your various social media profiles whenever and wherever appropriate. Consider an RSS feed for your updates. At a minimum, these buttons should appear on your company site, your blog, and email and forum signatures. Also, place links for your other social media pages so fans can easily find you.

Engage social media users by responding to their inquiries and comments on the various social media platforms. Check notifications often and read the messages in your inbox several times a day. You can change settings to get your notifications in your regular email box. Keep in mind that everything you're writing as a comment or a response to one person can be viewed by anyone who goes to your site.

The tips you just read will help you make your presence known in the social media market. You will see a definite increase in customers just by incorporating these processes into your business plan. Social media can be incredibly beneficial, but you must be prepared to commit time and effort to it.

About Guest Author :  A lof of companies and business owner are curious about qr code marketing. It is actually easy to setup if you know how to start. You need to find a good company specializing in QR Codes. The good companies will have advance strategy such as text advertising. If you have any question, just let me know I am an expert. Check out this website .

 

Mobile App Economy Still Stymied by Mediocre Metrics

eMarketer estimates that mobile ad spending will spike from $8.4 billion in 2012 to $37 billion in 2016. But in order for the marketing community, which is presently awash with optimistic predictions, to continue investing in the mobile channel, the return on this investment of time, treasure, and faith can no longer be as murky as in years past.

“The most significant issue for ad buyers,” reads a recent report from MIT Technology Review, “is that they don’t know if the ads are working, like they do on desktop computers.” The report cites data from the Interactive Advertising Bureau, which indicates that all media depend critically upon reliable metrics for audience reach.

This week, Kate Kaye of AdAge published an eye-opening report on how poor and messy measurement is “holding the mobile app economy back.”

“Mobile app usage is exploding but the lack of reliable app measurement, particularly for understanding what app audiences look like, could throw a wrench into the mobile ad spending machine,” Kaye writes. “Mobile analytics firms, traditional web measurement vendors and startups aim to overcome the challenges of app audience measurement, and are coming at it in a variety of ways.”

Flurry and Quantcast, as two examples cited, deliver mobile analytics to app developers, however, their “directly-measured view only encompasses apps that use their tracking technologies, not the whole universe of apps.”

“The state of mobile app audience measurement is definitely becoming an impediment to faster growth of in-app advertising revenues,” explains Joe Laszlo, senior director of the Mobile Marketing Center of Excellence at the Interactive Advertising Bureau.

Consequently, the IAB is beginning to take a long, hard look at mobile app measurement standards. That comes straight from Laszlo, who tells AdAge: “With the desire to make in-app advertising a significant part of a digital advertiser’s budget, buyers naturally want some assurance that they know the audience that they’re reaching, and they can depend on the numbers that they’re using to plan their buys.”


By Jared

Article From : www.mobilemarketingwatch.com/mobile-app-economy-still-stymied-by-mediocre-metrics-33446/

 

Still Advertising In The Dark Ages? Market Your Business To The Mobile World

Mobile marketing is very effective when used correctly, but determining the right mobile marketing strategy for your own business can be hard. With so many different applications, formats, techniques and codes it can be hard to choose which is right for you. The following steps will be invaluable to you as you attempt to craft a successful mobile marketing plan.

Do not send pointless messages to your customers. When messaging clients, make sure you have something interesting to say. Many campaigns have failed because they inundated their customer base with too many meaningless messages. They want useful, relevant messages, not lighthearted banter as if you were their goofy friend.

Do your work for your readers and not yourself. To succeed in mobile marketing you need to know the likes and dislikes of your target audience. If you cannot determine what your customers want, you won't make any profit from them. For higher sales and higher profits, study your potential customers and know them well.

You must learn to say a lot with just a little when you are building your mobile content. You cannot have lengthy product and landing pages here that go on and on, just to stuff in keywords without really saying anything of value. You have to get right to the point and make it short when using mobile marketing.

Check out the things your rivals are doing, you will get advantage when it comes to social network marketing. You need to stand out in a crowd of competitors.

You need to have a home base if you are developing a mobile platform that will stand alone. Your mobile presence is dependent upon driving your customers to that base, or keeping contact with those who are already in contact with you. Your business shouldn't be based solely on a mobile platform.

Mobile marketing is a great way to make you more profitable. There are many more people that are using their phones to download apps or use social networking sites. Use social networking sites to boost your mobile marketing. Make sure that you are bringing what you have to offer to the people, don't make them have to find you.

Once you have succeeded with a mobile marketing campaign, then you can begin experimenting with new strategies. To calculate the success you are getting, you should check your campaign longevity and not the sales numbers. Apply the same formula to design a better campaign.

You need to remember that not everyone is aware of what the various abbreviations mean. A customer who may have purchased from you will not do so, if they cannot understand your advertising.

Take advantage of dedicated short code. It may cost more, but it will reflect well on your company's brand. Dedicated short code also offers you some legal protection.

As the article states, you need to understand the different techniques of mobile marketing to ensure your future and current success in business. That way, you will be better able to distinguish what will work for you. These are tips you can start with.

About Guest Author :  A lof of companies and business owner are curious about qr code marketing. It is actually easy to setup if you know how to start. You need to find a good company specializing in QR Codes. The good companies will have advance strategy such as text advertising. If you have any question, just let me know I am an expert. Check out this website .